{"id":2983,"date":"2025-10-06T09:00:00","date_gmt":"2025-10-06T00:00:00","guid":{"rendered":"https:\/\/blog.markerise.com\/?p=2983"},"modified":"2025-10-02T10:25:45","modified_gmt":"2025-10-02T01:25:45","slug":"20251006","status":"publish","type":"post","link":"https:\/\/www.markerise.com\/blog\/content-marketing\/20251006\/","title":{"rendered":"SNS\u306fBtoB\u3067\u306f\u96e3\u3057\u3044\uff1f\u6210\u679c\u3092\u51fa\u3059\u4f01\u696d\u30a2\u30ab\u30a6\u30f3\u30c8\u904b\u7528\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u306f"},"content":{"rendered":"<div id=\"toc_container\" class=\"toc_white have_bullets\"><p class=\"toc_title\">\u3053\u306e\u8a18\u4e8b\u306e\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#btobsns\"><span class=\"toc_number toc_depth_1\">1<\/span> BtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6226\u7565\u8a2d\u8a08\u306e\u5177\u4f53\u4f8b<\/a><ul><li><a href=\"#xtwitterline-for-business\"><span class=\"toc_number toc_depth_2\">1.1<\/span> X\uff08\u65e7Twitter\uff09\u3092\u6d3b\u7528\u3059\u308bLINE\u30e4\u30d5\u30fc for Business\u306e\u4e8b\u4f8b<\/a><\/li><li><a href=\"#instagram\"><span class=\"toc_number toc_depth_2\">1.2<\/span>  Instagram\u3092\u6d3b\u7528\u3059\u308b\u30a2\u30b9\u30af\u30eb\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/a><\/li><li><a href=\"#youtubesky\"><span class=\"toc_number toc_depth_2\">1.3<\/span>  YouTube\u3092\u6d3b\u7528\u3059\u308bSky\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/a><\/li><li><a href=\"#linkedinsap\"><span class=\"toc_number toc_depth_2\">1.4<\/span> Linkedin\u3092\u6d3b\u7528\u3059\u308bSAP\u306e\u4e8b\u4f8b<\/a><\/li><\/ul><\/li><li><a href=\"#btobsns-2\"><span class=\"toc_number toc_depth_1\">2<\/span> BtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6295\u7a3f\u306e\u30b3\u30c4<\/a><ul><li><a href=\"#i-\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><\/li><li><a href=\"#i--2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u5c02\u9580\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6295\u7a3f\u3059\u308b<\/a><\/li><li><a href=\"#i--3\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u8996\u899a\u306b\u8a34\u3048\u304b\u3051\u308b<\/a><\/li><li><a href=\"#i--4\"><span class=\"toc_number toc_depth_2\">2.4<\/span> \u9867\u5ba2\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#btobsns-3\"><span class=\"toc_number toc_depth_1\">3<\/span> BtoB\u4f01\u696d\u306b\u304a\u3051\u308bSNS\u904b\u7528\u4f53\u5236\u3065\u304f\u308a\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#kpi\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u76ee\u6a19\u3068KPI\u3092\u793e\u5185\u3067\u5171\u6709\u3059\u308b<\/a><\/li><li><a href=\"#i--5\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u9069\u5207\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9078\u5b9a\u3059\u308b<\/a><\/li><li><a href=\"#i--6\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5916\u90e8\u30ea\u30bd\u30fc\u30b9\u3082\u6d3b\u7528\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i--7\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n\n<p>SNS\u904b\u7528\u306f\u4e3b\u306bBtoC\u4f01\u696d\u306e\u65bd\u7b56\u3068\u8003\u3048\u3089\u308c\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u8fd1\u5e74\u3067\u306fBtoB\u4f01\u696d\u306b\u3088\u308bSNS\u904b\u7528\u4e8b\u4f8b\u3082\u5897\u52a0\u4e2d\u3067\u3059\u3002SNS\u3092\u4e0a\u624b\u306b\u904b\u7528\u3059\u308b\u3068\u3001\u4f01\u696d\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3084\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bSNS\u904b\u7528\u306e\u5177\u4f53\u4f8b\u3084\u6295\u7a3f\u306e\u30b3\u30c4\u3001SNS\u904b\u7528\u4f53\u5236\u3065\u304f\u308a\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"btobsns\">BtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6226\u7565\u8a2d\u8a08\u306e\u5177\u4f53\u4f8b<\/span><\/h2>\n\n\n\n<p>\u8fd1\u5e74\u3067\u306fSNS\u904b\u7528\u3092\u53d6\u308a\u5165\u308c\u308bBtoB\u4f01\u696d\u304c\u5897\u3048\u3066\u304d\u307e\u3057\u305f\u3002\u6226\u7565\u8a2d\u8a08\u306e\u5177\u4f53\u4f8b\u306b\u3064\u3044\u3066\u30014\u7a2e\u985e\u306eSNS\u3054\u3068\u306bBtoB\u4f01\u696d\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff1cBtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6226\u7565\u8a2d\u8a08\u306e\u5177\u4f53\u4f8b\uff1e<\/p>\n\n\n\n<p>\u30fbX\uff08\u65e7Twitter\uff09\u3092\u6d3b\u7528\u3059\u308bLINE\u30e4\u30d5\u30fc for business\u306e\u4e8b\u4f8b<\/p>\n\n\n\n<p>\u30fbInstagram\u3092\u6d3b\u7528\u3059\u308b\u30a2\u30b9\u30af\u30eb\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/p>\n\n\n\n<p>\u30fbYoutube\u3092\u6d3b\u7528\u3059\u308bSky\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/p>\n\n\n\n<p>\u30fbLinkedin\u3092\u6d3b\u7528\u3059\u308bSAP\u306e\u4e8b\u4f8b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"xtwitterline-for-business\">X\uff08\u65e7Twitter\uff09\u3092\u6d3b\u7528\u3059\u308bLINE\u30e4\u30d5\u30fc for Business\u306e\u4e8b\u4f8b<\/span><\/h3>\n\n\n\n<p>LINE\u30e4\u30d5\u30fc for business\uff08Yahoo!\u5e83\u544a\uff09\u306f\u3001X\u306b\u7d041.7\u4e07\u4eba\uff082025\u5e745\u6708\u73fe\u5728\uff09\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002\u4e3b\u306b\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u5411\u3051\u3066\u3001\u30c7\u30fc\u30bf\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6700\u65b0\u60c5\u5831\u3084\u6210\u529f\u4e8b\u4f8b\u3092\u767a\u4fe1\u4e2d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7279\u5fb4\u7684\u306a\u306e\u306f\u3001\u767a\u4fe1\u3059\u308b\u60c5\u5831\u306e\u5c02\u9580\u6027\u306e\u9ad8\u3055\u3067\u3057\u3087\u3046\u3002\u5c02\u9580\u5bb6\u306b\u3088\u3063\u3066\u57f7\u7b46\u3055\u308c\u305f\u30b3\u30e9\u30e0\u3084\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u30ec\u30d9\u30eb\u30a2\u30c3\u30d7\u3092\u56f3\u308c\u308b\u30bb\u30df\u30ca\u30fc\u306e\u958b\u50ac\u60c5\u5831\u306e\u767a\u4fe1\u306a\u3069\u3092\u901a\u3058\u3066\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u304b\u3089\u306e\u4fe1\u983c\u3092\u7372\u5f97\u3057\u3066\u3044\u307e\u3059<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"instagram\"> Instagram\u3092\u6d3b\u7528\u3059\u308b\u30a2\u30b9\u30af\u30eb\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/span><\/h3>\n\n\n\n<p>\u30a2\u30b9\u30af\u30eb\u682a\u5f0f\u4f1a\u793e\u306f\u3001Instagram\u306b\u7d041.6\u4e07\u4eba\uff082025\u5e745\u6708\u73fe\u5728\uff09\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002\u300c\u306f\u305f\u3089\u304f\u3059\u3079\u3066\u306e\u4eba\u306b\u5fc5\u8981\u306a\u30e2\u30ce\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u304a\u5c4a\u3051\u3059\u308b\u300d\u3092\u30c6\u30fc\u30de\u306b\u3001\u304a\u3059\u3059\u3081\u306e\u5546\u54c1\u3084\u4f01\u696d\u306e\u53d6\u308a\u7d44\u307f\u306a\u3069\u3092\u767a\u4fe1\u4e2d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30a2\u30b9\u30af\u30eb\u306b\u3088\u308bSNS\u904b\u7528\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u8996\u899a\u7684\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u9ad8\u3055\u3067\u3059\u3002\u753b\u50cf\u3084\u52d5\u753b\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u5546\u54c1\u3092\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3059\u308b\u304b\u3092\u5177\u4f53\u7684\u306b\u30a4\u30e1\u30fc\u30b8\u3055\u305b\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"youtubesky\"> YouTube\u3092\u6d3b\u7528\u3059\u308bSky\u682a\u5f0f\u4f1a\u793e\u306e\u4e8b\u4f8b<\/span><\/h3>\n\n\n\n<p>Sky\u682a\u5f0f\u4f1a\u793e\u306f\u3001YouTube\u306e\u516c\u5f0f\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u7d045.5\u4e07\u4eba\uff082025\u5e745\u6708\u73fe\u5728\uff09\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u767b\u9332\u8005\u6570\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002\u5546\u54c1\u3084\u6280\u8853\u306b\u95a2\u3059\u308b\u60c5\u5831\u306a\u3069\u3001IT\u3092\u30c6\u30fc\u30de\u306b\u3057\u305f\u300c\u5b66\u3073\u300d\u3092\u3001\u6620\u50cf\u3092\u901a\u3058\u3066\u7d39\u4ecb\u4e2d\u3067\u3059\u3002<\/p>\n\n\n\n<p>SNS\u904b\u7528\u306b\u304a\u3051\u308b\u7279\u5fb4\u306f\u3001\u5e45\u5e83\u3044\u5c64\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002\u4f8b\u3048\u3070\u6771\u5927\u767a\u306e\u77e5\u8b58\u96c6\u56e3\u300cQuizKnock\uff08\u30af\u30a4\u30ba\u30ce\u30c3\u30af\uff09\u300d\u3068\u306e\u30b3\u30e9\u30dc\u52d5\u753b\u3092\u914d\u4fe1\u3059\u308b\u306a\u3069\u306e\u65bd\u7b56\u306b\u3088\u308a\u3001\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3092\u56f3\u308a\u306a\u304c\u3089\u81ea\u793e\u88fd\u54c1\u3078\u306e\u95a2\u5fc3\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"linkedinsap\">Linkedin\u3092\u6d3b\u7528\u3059\u308bSAP\u306e\u4e8b\u4f8b<\/span><\/h3>\n\n\n\n<p>\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u958b\u767a\u3092\u624b\u639b\u3051\u308bSAP\u306f\u3001Linkedin\u306b\u7d04414\u4e07\u4eba\uff082025\u5e745\u6708\u73fe\u5728\uff09\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u696d\u754c\u306e\u30ad\u30fc\u30d1\u30fc\u30bd\u30f3\u304c\u767b\u58c7\u3059\u308b\u30a4\u30d9\u30f3\u30c8\u3084\u30a6\u30a7\u30d3\u30ca\u30fc\u306e\u60c5\u5831\u767a\u4fe1\u3092\u5b9a\u671f\u7684\u306b\u884c\u3046\u3053\u3068\u304cSAP\u306b\u3088\u308bSNS\u904b\u7528\u306e\u7279\u5fb4\u3067\u3059\u3002\u5c02\u9580\u6027\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u95a2\u5fc3\u3092\u9ad8\u3081\u3001\u30ea\u30fc\u30c9\u80b2\u6210\u306b\u3064\u306a\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"btobsns-2\">BtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6295\u7a3f\u306e\u30b3\u30c4<\/span><\/h2>\n\n\n\n<p>BtoB\u4f01\u696d\u304cSNS\u904b\u7528\u3092\u884c\u3046\u969b\u3001\u6295\u7a3f\u306e\u30b3\u30c4\u3068\u306a\u308b\u306e\u306f\u6b21\u306e4\u70b9\u3067\u3059\u3002\u305d\u308c\u305e\u308c\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff1cBtoB\u4f01\u696d\u306eSNS\u904b\u7528\u306b\u304a\u3051\u308b\u6295\u7a3f\u306e\u30b3\u30c4\uff1e<\/p>\n\n\n\n<p>\u30fb\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b<\/p>\n\n\n\n<p>\u30fb\u5c02\u9580\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6295\u7a3f\u3059\u308b<\/p>\n\n\n\n<p>\u30fb\u8996\u899a\u306b\u8a34\u3048\u304b\u3051\u308b<\/p>\n\n\n\n<p>\u30fb\u9867\u5ba2\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-\">\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u307e\u305a\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u8ab0\u306b\u5411\u3051\u3066\u767a\u4fe1\u3059\u308b\u306e\u304b\u3092\u6c7a\u5b9a\u3059\u308b\u3068\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u304c\u3069\u306e\u3088\u3046\u306a\u60c5\u5831\u306b\u95a2\u5fc3\u3092\u6301\u3063\u3066\u3044\u308b\u306e\u304b\u304c\u898b\u3048\u3066\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u98df\u5668\u3092\u9ad8\u7d1a\u30ec\u30b9\u30c8\u30e9\u30f3\u3084\u30db\u30c6\u30eb\u306b\u5411\u3051\u3066\u8ca9\u58f2\u3059\u308b\u3068\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u306e\u30b1\u30fc\u30b9\u3067\u306f\u3001\u30e9\u30b0\u30b8\u30e5\u30a2\u30ea\u30fc\u306a\u5370\u8c61\u3092\u4e0e\u3048\u3089\u308c\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u9078\u5b9a\u3084\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u3092\u8003\u6848\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i--2\">\u5c02\u9580\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6295\u7a3f\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u5c02\u9580\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6295\u7a3f\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001BtoB\u4f01\u696d\u3068\u3057\u3066\u306e\u4fe1\u983c\u6027\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002\u696d\u754c\u306e\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u3084\u5c02\u9580\u77e5\u8b58\u3092\u5171\u6709\u3057\u305f\u308a\u3001\u5ba2\u89b3\u7684\u306a\u8996\u70b9\u304b\u3089\u767a\u4fe1\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u3092\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002\u4f8b\u3048\u3070\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u5834\u5408\u3001\u696d\u52d9\u52b9\u7387\u5316\u306e\u30d2\u30f3\u30c8\u306a\u3069\u3001\u9867\u5ba2\u304c\u62b1\u3048\u308b\u8ab2\u984c\u306e\u89e3\u6c7a\u306b\u3064\u306a\u304c\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3082\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i--3\">\u8996\u899a\u306b\u8a34\u3048\u304b\u3051\u308b<\/span><\/h3>\n\n\n\n<p>\u8996\u899a\u7684\u306b\u9b45\u529b\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u767a\u4fe1\u3067\u304d\u308b\u3053\u3068\u3082SNS\u904b\u7528\u306e\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002\u56f3\u89e3\u3084\u30b0\u30e9\u30d5\u306a\u3069\u3092\u7a4d\u6975\u7684\u306b\u6d3b\u7528\u3059\u308b\u3068\u3001\u5c02\u9580\u6027\u304c\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u3082\u4f1d\u308f\u308a\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u7d50\u679c\u7684\u306b\u3001\u81ea\u793e\u306b\u5bfe\u3059\u308b\u30a4\u30e1\u30fc\u30b8\u3082\u5411\u4e0a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i--4\">\u9867\u5ba2\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b<\/span><\/h3>\n\n\n\n<p>SNS\u904b\u7528\u3092\u901a\u3058\u3066\u9867\u5ba2\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b\u3068\u3001\u89aa\u3057\u307f\u3084\u3059\u3055\u3092\u6f14\u51fa\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u30bd\u30d5\u30c8\u30d0\u30f3\u30af\u306e\u5b6b\u6b63\u7fa9\u6c0f\u306f\u3001X\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30d5\u30a9\u30ed\u30ef\u30fc\u3068\u7a4d\u6975\u7684\u306b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u3063\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u304b\u3089\u306e\u30ea\u30af\u30a8\u30b9\u30c8\u306b\u5bfe\u3057\u3066\u300c\u3084\u308a\u307e\u3057\u3087\u3046\uff01\u300d\u3068\u56de\u7b54\u3057\u3001\u793e\u5185\u3067\u5bfe\u5fdc\u3092\u4fc3\u3059\u3053\u3068\u3082\u3042\u3063\u305f\u3088\u3046\u3067\u3059\u3002\u3053\u308c\u306f\u3069\u3061\u3089\u304b\u3068\u3044\u3048\u3070BtoC\u306e\u65bd\u7b56\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001BtoB\u306b\u6d3b\u304b\u3059\u3053\u3068\u3082\u53ef\u80fd\u306a\u4e8b\u4f8b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"btobsns-3\">BtoB\u4f01\u696d\u306b\u304a\u3051\u308bSNS\u904b\u7528\u4f53\u5236\u3065\u304f\u308a\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n\n\n\n<p>BtoB\u4f01\u696d\u304cSNS\u306e\u904b\u7528\u4f53\u5236\u3065\u304f\u308a\u3092\u884c\u3046\u969b\u306f\u3001\u4ee5\u4e0b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u610f\u8b58\u3059\u3079\u304d\u7406\u7531\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff1cBtoB\u4f01\u696d\u306b\u304a\u3051\u308bSNS\u904b\u7528\u4f53\u5236\u3065\u304f\u308a\u306e\u30dd\u30a4\u30f3\u30c8\uff1e<\/p>\n\n\n\n<p>\u30fb\u76ee\u6a19\u3068KPI\u3092\u793e\u5185\u3067\u5171\u6709\u3059\u308b<\/p>\n\n\n\n<p>\u30fb\u9069\u5207\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9078\u5b9a\u3059\u308b<\/p>\n\n\n\n<p>\u30fb\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5916\u90e8\u30ea\u30bd\u30fc\u30b9\u3082\u6d3b\u7528\u3059\u308b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"kpi\">\u76ee\u6a19\u3068KPI\u3092\u793e\u5185\u3067\u5171\u6709\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u306a\u305cSNS\u904b\u7528\u3092\u306f\u3058\u3081\u308b\u306e\u304b\u3001\u3069\u306e\u3088\u3046\u306a\u52b9\u679c\u3092\u72d9\u3046\u306e\u304b\u3068\u3044\u3063\u305f\u3001\u76ee\u6a19\u3068KPI\u3092\u793e\u5185\u3067\u5171\u6709\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u3089\u3092\u660e\u78ba\u5316\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u6709\u52b9\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u3084\u3001\u9069\u5207\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u898b\u3048\u3066\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span 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